Following the outbreak of Coronavirus in the UK, we would like to share the following updates with you
We have now endured almost two weeks of lockdown. A surreal experience, we are trading in a new world. Clearly the loss of wholesale, food service and export is biting as we require this business to manage our carcass balance. Nevertheless, we continue to weather the storm with significant restrictions placed to best protect our people, we deliver our service to retailers exclusively.
The past week has seen significant uplift in our retail sales as we go through a seasonal range change into summer with greater distribution into England. Our goal is to do our bit, to promote the best values of quality venison, keep our commitments and service levels to the highest standard to feed the nation from Lerwick to Land's End. A new rhythm is set, social distancing measures in factory and across supply chain seem to be working and the early stages of the pandemic where panic buying was at it's peak, now seem to be behind us.
A huge thank you to all members of our staff, supply chain, retail partners and customers who continue all to do their bit to help service and feed the nation, stay safe and stay well during these time of great uncertainty.
First and foremost, we at Highland Game would like to thank all our loyal staff who have adapted and worked tirelessly to fulfil orders in most challenging conditions, as steps including social distancing impact on our production efficiencies and restrict our abilities to balance carcass sale.
In normal circumstances the conditions are trying, yet with every passing day these pressures continue to escalate. We want to pay tribute to your extraordinary and selfless work in guaranteeing our supply chain of venison continues to feed the nation, from Lerwick to Land's End.
As per our previous entry, Highland Game will not collect carcasses until further notice. No carcass production enables us to implement the necessary social distancing rules to continue our task to serve the retail market. We strive to serve retailers to the very best of our ability and our service rates into depots continue to be exemplary.
The weeks and months ahead will continue to greatly impact our carcass balance, as the demand across our business dramatically changes. We thank all our suppliers for their understanding and support in these unprecedented times in our efforts to protect the future of the venison trade.
Over the course of the outbreak, we will continue to communicate key information, so all parties that are connected to Highland Game, be they suppliers or customers are kept very much in the loop.
In the meantime stay safe and well.
Naturally all markets we serve are being severely impacted by changes to consumer behaviour, as countries move to virtual lock down. These include a very significant downturn in wholesale, food service and export. The retail market remains uncertain, as supermarkets tailor their supply chain to serve huge spikes in demand to manage panic buying.
In these uncertain times, we want to re-assure you that our priorities remain the health and safety of our colleagues and suppliers, and we will continue to follow advice from health authorities and government.
With this in mind, in agreement with public and private sector suppliers
Highland Game will not collect any carcasses from Friday 26 March 2020, for deer shot up until Tuesday 23 March 2020 for minimum of 30 days, or until further notice, which follows the latest government advice on minimising travel and movement of our staff that is of upmost importance.
We will monitor the situation on a daily basis with a view to resume collections at the earliest opportunity, carefully following government guidelines.
We thank you for your understanding and support during these unprecedented times. If you have any further questions on supply please contact Kirsty Macdonald (Technical & Procurement Manager) on 07771 880 410 for further information.
Please note these actions do not affect our stock holding for further retail sales and growth planning for 2020.